22 may 2019
Argentina Exporta Forum

THE DIRECTOR GENERAL DE CEOE INTERNATIONAL, NARCISO CASADO, PARTICIPATES IN THE ARGENTINA EXPORTA 2019 FORUM

In addition, he will meet with representatives from official Argentine governmental institutions and business organizations.

The permanent secretary of the CEIB and director general of CEOE International, Narciso Casado, will participate in the Argentina Exporta 2019 Forum, which will be held on May 23 and 24 in Buenos Aires, promoted by the Exporting Board and inaugurated by the President of the Nation, Mauricio Macri and the Production and Labour Minister of Argentina, Dante Sica. The event will bring together experts, companies and entrepreneurs with the aim of promoting the export sector and the international insertion of SMEs. Casado will take the stand tomorrow, together with the former Secretary of State for Trade, Jaime García-Legaz, to talk about "exporting as a model of economic development. A conversation about the Spanish exporting experience ". During his visit, the permanent secretary of the CEIB will also meet with representatives of official institutions of the Argentine government and business organizations

Foro Argentina Exporta
Foro Argentina Exporta

Argentina Exporta Forum

The Argentina Exporta Forum will focus on six plenary sessions that will address issues such as "From the outside in and vice versa: a context vision", "Argentina Exports", "From possibility to action", "Access to markets", "The exporting company: how to manage change" and "Take off: the importance of a firm platform". During the course of these sessions, they will discuss topics of interest that revolve around export as models of economic development, the Argentine DNA, regional economies in an exporting key or how to move from the SME to global business, among others.

More than 15 national and international speakers will take part, in plenary sessions, including the permanent secretary of the CEIB, Narciso Casado; the former Secretary of State for Commerce; Jaime García-Legaz; the expert in Global Competitiveness, Stéphane Garelli; the world leader in innovation and change management issues, Kyle Hermans; Hernán Berdichevsky, expert in branding; Gerry Garbulsky, director of TED in Spanish and creator of TEDxRiodelaPlata or Ernesto Weissmann, expert in strategy and decision making.

In addition, business rounds will be held with more than 50 international buyers from countries such as Brazil, Chile, Colombia, Paraguay, Uruguay or Peru. In these rounds, more than 300 Argentine companies from the food and beverages, hardware, auto parts and cosmetics sectors will have the opportunity to show their exportable offer and do business to continue expanding their sales abroad.

In parallel, there will be sectoral activities for companies, differentiated by productive activity and exporting experience, such as Innovation in Packaging, Circular Economy & Triple Impact, Digitalization of international trade: Blockchain, E-commerce, Digital and Social Media Marketing, Strategic Planning and Non-traditional financing Methods.

The Forum will also bring together the public and private offer of services and tools for the exporter, and it will be a meeting point for the entire export ecosystem: SMEs, logistics operators, suppliers, business chambers and the public sector

Bilateral meetings

The permanent secretary of the CEIB and director general of CEOE International, Narciso Casado, will hold meetings with representatives of official institutions of the Argentine government and business organizations such as the UIA. This last meeting, on Friday 24, will also be attended by the member of the Executive Committee and director of Social Policy of the UIA, Daniel Funes de Rioja, among others.

During the meeting, they will address issues such as the celebration of various events in the near future, including the VIII Business Forum on Innovation and Sustainability on May 29 at CEOE; the III Latin American Forum on MSMEs on July 2 and 3 in Buenos Aires, and the Ibero-American Summit in November 2020 in Andorra.