08 nov 2017
Morocco-Spain Economic Council

Juan Rosell presents the Morocco-Spain Economic Council (CEMAES) to promote bilateral business cooperation

The deputy President of this Council, Mario Rotllant, analysed the goals and challenges of this project, promoted by CEOE and CGEM.

This morning, the President of CEOE, Juan Rosell, presented the Morocco-Spain Economic Council (CEMAES) at the headquarters of the Business Organization.  This Council aims to promote bilateral business collaboration and prioritize the improvement of cooperation and integration tools between the companies of both countries, paying special attention to SMEs. The president of CEMAES, Mario Rotllant, analysed the goals and challenges of this project, promoted by CEOE and the Moroccan employers’ association, CGEM. Narciso Casado, Director of the Cabinet of the President, and the International and Institutional Relations Department, also participated in the meeting.

Juan Rosell presents the Morocco-Spain Economic Council (CEMAES)
Juan Rosell presents the Morocco-Spain Economic Council (CEMAES) — ©CEOE

CEMAES was created when both business organizations signed and Agreement of Collaboration in 2013 in Rabat, in the presence of His Majesties the King and Queen of Spain and Morocco and of government representatives from both countries, with the aim of promoting bilateral business relations.

The president of CEOE has pointed out that there are 150,000 Spanish exporting companies, which account for 33% of our GDP, that are beginning to establish themselves in other markets with a significant presence, for example in the EU countries, in Latin America and also Morocco. He insisted on the importance of CEMAES as an instrument to promote cooperation, especially at a business level and especially in this country, a priority market for our Spanish companies.

CEMAES

The president of CEMAES, Mario Rotllant, underlined that this Council is already established as a legal entity and is non-profit. He stressed that "it was established by entrepreneurs and for entrepreneurs". Its goals are to support Spanish companies in their investments in Morocco and to promote the internationalization of Maghrebi companies in our market as well as in third countries. He talked about a closer cooperation for co-investment, with better economic practices and with a more fluent communication and that it should be a link between the institutions and the business representatives.

Rotllant insisted that CEMAES is an independent, self-financing tool that is very valuable for companies. In addition, he said that the Council fosters the participation of Spanish companies that conduct business or develop projects in Morocco and vice versa, of Moroccan companies that have sectoral strength, knowledge of the Spanish market and presence in countries of sub-Saharan Africa.   

President Juan Rosell concluded by stating that "CEMAES is a joint venture between CEOE and CGEM that will generate joint information and documentation and that will open the business possibilities not only between both countries, but also as a gateway to third markets."

Members of CEMAES include its President, Mario Rotllant; its vice presidents, Josep Antoni Durán i Lleida and José Reig; the Council’s Secretary General, Óscar Bocos; and the Director General, Houda Benghasi.